Is there an “h-o” in Fila?

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(source: tmz.com)

According to tmz.com, the overexposed Paris Hilton will pose (in clothes) for sportswear company Fila Korea’s 2007 ad campaign. What were they thinking when they chose her? The brand is going for the “Italian Elegant Luxurism” (is “luxurism” even a word?), but Paris’ image is the complete opposite. Right now, plastered on every celeb/gossip page are her skanky escapades on video for all the world to see…. I am sure that the ajashis at Filas are excited!

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