Some of our alert POPSEOUL readers have given us a gentle nudge hinting that we should post something on sexy cutie Lee Hyori’s new Vidal Sassoon CF. Well, finally, it’s here. Our girl looks gorgeous in the sexy little western get-up and she looks absolutely glamorous in the print ads! Love all the looks.
In the CF, Hyori drive happily in her Audi TT convertible, then stops by some random place to wash her car as she merrily laughs and does a sexy little dance for the camera. That’s all fine. But I was alarmed that she was ruining the leather interior of the car with the spray hose! Luckily, I could see that some invisible hand had magically closed the convertible top. Phew.
Check it out the prints + the candid during filming
my goodness…she really needs to stop tanning herself so much…seriously she will get skin cancer. cant we all just accept and love our natural skin color??
sorry if im offeding anyone but hyori really annoys me. i think shes overused as a “sexy” product and she is not even sexy. look at the wrinkles around her eyes on the last pic–since shes had plastic surgery on other things, cant she afford to get collagen?
@angie why the hate she looks just gorgeous
^Hey wrinkles are wrinkles. They’re there whether any of us like it or not.
But how did she keep changing her hair like that?
Did they cut a little, permed it, then cut it really short?
or was it totally CGed?? X_X
She looks really beautifull in this commercial,and by the way she did’t have plastic surgery.
I love her in black hair!
CF king = Jang Dong Gun
CF Queen = Lee Hyori or Jeon Ji Hyun
Also Lee Na Young is CF Queen!
she didn’t have any surgery? i doubt. but she looks good so who cares if she got it or not
from what ive seen and read around the net her real hair is the one with the curls
the short hair looking one trying to be all rockerpunk is a wig and the long long hair is extentions?
Yes Hyori is very pretty. But a bit overrated and overexposed (media wise)?
its getting ridiculous as to how many people dont see bad things about her . just because its her everything is okay. even that outrageous whip bra top performance.
have you seen the other CF. where shes running away from a pair of hands saying something like do you want to touch it? (the hair) netizens think the concept of the vs CF’s are weird because its making it seem like Hyori’s easy. ( their concept is something like Hyori’s style is easy)
I’m guessing short hair is in this year? It looks good on her, and she’s gorgeous. I’m jealous
Hyori has naturally tan skin, why can’t you accept it? I get easily tanned as well, and most of the time I can tell when someone is just tan or fake. Has anyone else seen a person with an orange tan? Its disgusting.
i almost fainted when i saw this video ,she looks stunning.Those tight shorts look so sexy on her man she is cute,and sexy at the same time.What a beauty.
Lovely Ms Lee is a stunner.
Wow, she had a lot of hair products sitting beside her car. That’s what I was thinking, at least. I’m glad she rinsed them off. There’s nothing worse than soapy… soap.
she is unnaturally happy for a person washing her car. and how this remotely relates to hair and hair products is beyond me.
She IS over-rated and over-exposed–and this coming from someone who doesn’t even live in Korea. However, she looks great in these ads. For once, she just looks beautiful and is not contorting her body into unnatural poses to make up for her defecits.
hmm….the clothes are distracting. less is more!
she’s not even that pretty, I don’t see why people like her so much. popseoul…you guys talk shit about everyone else except her. I don’t get it…she’s trying way to hard to be sexy. she has just as much wrinkles as chae yeon…
penguin, she is pretty..even if she’s not “that pretty”…she’s not down right ugly either. so get over the fact, she’s making money with her looks or that people thinks she’s good looking.
And it’s called a commercial, the concept is “too sexy.”
everything about her is just “fake”…and overrated…selling her body…
and i agree with penguin_x3 she has just as much wrinkles as chae yeon…
OH HOW I LOVE HER SHORT HAIR!!!
angie
you sure are one jealous girl =P
hyori never had surgery and her skin color is naturally like that
so yeah…stop being jealous
she’s gorgeous
how old do you think she is? it’s normal to have wrinkles..
even when she didnt have wrinkles you’d be saying she got botox or collagen or whatever, wouldn’t you? =P
penguin_x3
she’s not even that pretty??? HAHAHAHA that cracked me up
you must think you’re prettier than her…LOL
she doesn’t have to try hard to be sexy ’cause she already is =P
and i bet popseoul’s not trashing her because they know there’d be some people like you and some others who’d do it…sounds fair enough? =)
penguin_x3 & aiya, get over it. When you grow older you’ll get wrinkles too, you just won’t have the money to get botox. I had to comment again, I believe it was penguin that said popseoul! talked shit about everyone besides Hyori? Are you kidding me? Maybe your new to Popseoul! or something but she had her fair share of shit-about-hyori posts. These latest posts that are actually praising Hyori are making up for the not so great ones.
Now if we’re talking about the ONLY person who hasn’t been talked shit about by Popseoul, its def. Honey Lee.
tan or pale she’s still beautiful.
damn. i want her short hair. I’M STEALING IT THE NEXT TIME I GET A HAIRCUT… now all i need to do is steal her freakin’ bod. but really. does she need to show so much skin? it’s a distraction from her hair. whatever, popseoul, you biased jerk! although i don’t think she’s not that pretty, i agree with penguin_x3 that you guys talk shit about everyone else but her. laaaame.
to ANGIE the post above…
it is not hyoris fault but society just demands sexy. and also you dont even know if that’s her real skin colour it’s called airbrush and makeup. she is still very healthy.
jessica, it’s not really that society demands sexy…it’s just another form of entertainment. People just take her too seriously like as if those commercials are who she really is.
Hyori is a skank. There are plenty of other non actress/singer women in Korea to admire.
she looks really pretty in this CF(:
and she’s really cute looking here
haahha
& i think it’s fine she gets tans, because she’s a celebritity & people EXPECT her to look sexy or something. you know?
and Insadong is a skank as well. There are plenty of non online/offline people who don’t say ignorant things.
@ han
no i am not a “jealous girl”. why dont you stop assuming things about people?? im jealous of kim tae hee’s and kim hee sun’s beauty, but im not jealous of lee hyori.
and for your information, i was once a hyori fan–that is–a finkl fan. i just dont like her that much anymore, ok? and in addition, it seems you have never seen her in her finkl days. lol. see the change in skin color then and now. maybe it is part airbrushing/makeup, who knows? whatever. i will leave the skin color at that.
im sure there are just some celebs that you are not a fan of. if you have a problem with other ppl’s opinions, whether it is bad or good, then dont read celebe blogs, alright?
p.s. and no i would not say that she needed to get collagen/botox if she didnt have wrinkles.
Hyori is not a skank,she is entertainer period .People should stop judging her harshly for what she is doing with her life ,not everybody can be scientist or president,her career is in show biz not research field etc.
though im not much of a hyori fan, i have to admit. she’s realy pretty in all these shots.
Angie, if you can’t handle other people considering your opinions to be lame…don’t read it.
If Lee Hyori and Jun Ji Hyun, Kim Tae Hee do CF in Korea, the goods sells 3-5 times much well than Song Hye Kyo and so on average actoress do. So most Korean company ownners use them in Korean CF!
Wow, she’s really pretty, although I don’t really like the one where she has the short, curly hair. It makes her look out of place…or something like that.
Looks like people are taking it a little seriously~~
Anyway, she looks way prettier in the CF than she does in the pictures.
she looks cute with the short hair
i like it
her long hair is thin looking
question, what does CF stand for? is it commercial something?
And does anyone know who is singing the song in the clip and name of it?
Angie must be a teenybopper.
I gonna say the same thing, damn Hyori looks super hot and cute in this cf.
angie — you’re entitled to your own opinion and all, but i don’t think hyori is constantly hitting the tanning beds. she’s naturally that tan. even if she wasn’t, she’s a busy girl.. would she really have the time to go tanning before every public appearence? it’s her natural skin color, and she’s embracing it. deal with it and stop hating.
anyways, she looks gorgeous as usual. it’s hard to believe she’ll be turning 30 in a couple of years.
she looks good but, its sorta weird that the company has her wearing so many wigs and extensions for a hair ad… like… shouldn’t it be highlighting real hair?
but she looks good for sure
Hyori is one gorgeous girl to me… Her wrinkles near her eyes when she smiles are just too cute! And i love her tan!!! She’s the only one that tries to look different from other white and pasty stars… Her dances are sizzling but i thought the whip thing was a bit much. And it’s sort of true, popseoul does seem to bend a lot towards hyori… How exactly is car washing related to hair products???
The thing is that, Hyori is different person off stage .In stage she is sexy and all that offstage she is really nice sweet woman,and her smile is unbelivably beautiful man i love her to death.
And its good that there is alot of positive comments on Hyori. Because in recent past this site bashed Hyori too much ,like some people said that she is ugly or slutty etc.But anyway its better to ignore haters ,Hyori is beautiful no matter what anyone says.
She looked gorgeous, I love her hair like this, dont know what it is with all those extensions but she looks great short-haired. However I see pretty much nothing in the cf that would convince me to buy those hairproducts, instead I would want to wash my car like that.
Whole time i was watching commercial i didnt even notice the shampoo ’cause i was staring at her hot body.Her curvy body ,flat stomach and sexy thighs combined with super cute face is definetly wow.
dang..she’s so hot..love her short hair!! the cf is just..*drools* I’m a girl btw..=D
@ han
your ridiculous…i didnt say she was freakin fugly and i didnt say she was bad lookin either so i dont know why your gettin all worked up about it…i never said i was prettier than her. she already is sexy? are you serious? the only reason why you think that is because your so sucked into everybody saying how hot and perfect she is. and i’m not bashing her, im just stating my opinion just like everyone else in here is
Does anybody know if i can buy Lee Hyori’s music or dvds here in New York or only order from Yes Asia cause its out off stock there.
very slutty. is the car using the VS or her? i can not relate with the ad. still hyori is slutty. with the way she does act on stage and in her ads, people would perceive her as easy-to-get. not a good image. no doubt men will line up asking to —- her.
its show biz what do you expect?
yes, hyori tans. she goes to the same salon i do in chungdam-dong. she admitted to getting botox injections before. she got some surgery on her face but not too much. no offense- but some of you guys are so lame! everyone’s entitled to their own opinions. beauty is in the eye of the beholder~ some people like her, some don’t. and han just sounds like a creepy lesbian who has a crush on her.
hyori is pretty. she just looks 100x better in the CFs and magazine spreads.
angie
i have known her ever since finkl days
i admit she didn’t look very pretty then
but her face still looks pretty much the same
she lost some weight and she knows how to do her makeup better now
her skin looked fairer then because of makeup
maybe you havent noticed but in some of her old pics her face skin color and her body skin color were different and most of her outfits were a lot more conservative and covered most of her body…so it didn’t show
hyori had been dark since forever..she was always teased as a child because of her skin color, that’s a fact
if she had surgery, the one thing she’d do is probably fix her uneven eyes…yet they’ve never changed
the way i see it, her nose and lips are still the same too…which part of her face do you think she fixed?
and well if you don’t want to see fans like me standing up to our idols you shouldn’t be here either, should you
whoops i meant standing up for our idols…to you.. =D
O.O
and i just read seriously’s comment..
oh well *shrugs*
well maybe i was wrong when i said hyori never had surgery
but she’s still gorgeous =)
penguin,
you and people like you, are so sucked up by self-importance that you over judge people. It’s not that everyone believes what other say like sheep…it’s that those people get it rather be that other type who nitpicks a good thing to death.
and ggk,
no one should think hyori is easy to get because you don’t see anyone getting her. Men may want her and women may despise her and call wolf about her plastic surgery, but that doesn’t mean she’s easy. so keep such half-ass opinion in the oven before you try to share them like as if it’s any good.
nahh CF queen is lee young ae, jeon ji hyun is just cf princess.
Hyori is an Angel and i dont think she’s easy to get.To my knowledge she doesn’t sleep just with any man.She chooses her boyfriends wisely.
hyori’s like the only female star that i like….she’s so sweet and sexi all the time…and she doesn’t even try
too beautiful for words!!
before i say anything, please know that i’m not a Hyori hater. in fact, i am about as far from anti-Hyori as possible without being a fan.
i think she’s gorgeous, and she looks lovely in her CF and VS pictures. but i hate it when she tries to be sexy. and for those of you who think she can be “sexy without trying”, what do you call this? http://popseoul.com/2007/06/18/hyori-is-too-sexy-for-her-shirt
it bothers me when she does things like that when she could be a very like-able celebrity with her beautiful smile. but it als bothers me when people bash her. Still, i think between ’skank’ and ‘angel’, the former is more accurate, since she’s clearly not an angel when performing.
@ mike
“Angie, if you can’t handle other people considering your opinions to be lame…don’t read it.”
whats wrong with expressing my own opinions? werent you the one who said on the other hyori post that one should be confident? why r u contradicting yourself? and also remember some people might think your opinions are “lame”. but who cares? the whole point of celeb blogs is to express your opinions. and since you are attacking me, you seem like you cant handle other people expressing their opinions–get over it. that’s part of being a celeb–people express their opinions about you. so im sure hyori wouldnt mind since she is a famous celeb.
I dont know but females these days dont wanna listen to men.Hyori is not that innocent as she looks,she probably gets mad pussy everyday and sleeps around with da different guys every day.Stupid feminism and all that female liberation shit.
Females are too wild these days ,look at all those damn sluts Paris Hilton ,Hyori,Britney Spears,women ya all crazy.Man dont have control over women like they used to.Women are too independant you should all go back to kitchen and cook and do laundry for us men.
angie, I have no idea what you’re talking about in terms of “confident.” There is another Mike, maybe you’re referring to him.
However, I do know that I’m just using your own argument against you.
the “don’t read it” part.
Anyways, you’re welcome to your opinion and people are welcome to disagree with you, especially when you put such thought into it. This isn’t about not liking a certain type of ice cream flavor …it’s about disagreeing the effort you put into disliking someone you don’t even know and yet pretend too.
as for MoGreene,
You should stop speaking stupid. Get those tubes tied so you don’t spread your dumb genes..
Hey Mike thanks for calling me stupid ,i guess you are genius with multiple PhD’s right.
nope, I just don’t speak stupid. You don’t need a PHD to not say stupid things.
Hyori looki’ sexy in dat tight shorts.
Da sexy Hyori luv her dat ice creamy boobies.
The butt part wasn’t necessary,
it looked really weird.
it’s b/c she doesn’t have a butt
Oh my….I Love his short black hair PERFECT
^I mean her
who cares if she doesn’t have much butt,she got nice curvy body and flat sexy stomach.
Tan or no tan she still looks good…n yeahh she did have surgeryy. just her eyes though n her boobs are real do u noe tat look at that fat man jumping up and down…..i have a real boobs so i know how it should bounce like
That commercial was so wtf hahaha
:| 
Especially the part where she uses the hose to spray her own butt….
yo i wanna eat her sweet goodies son ,word up my Korean niggas.
i’m so sick of the plastic surgery bs.
i’ve heard he had her eyes done and not her chest..
.. then i hear the other way around.
i’m not throwing out the fact that she could have had work done, but up until now it’s all been talk and talk. until someone can actually prove it to me i won’t believe it. and don’t say i read it from wherever. would you trust anything that came from someone you don’t know via txt?
everyone has their own opinion and mine is you people don’t know for sure, you can speculate because that’s your right, but you know 100% were you there during her op? no.
eyes wrinkles? she’s almost 30! it’s called aging.
too many comments to read, but i totally agree with han.
i don’t see the connection between the hair product & car washing. is she using vidal sassoon products to wash her car? :p
ok.. she maybe different from most koreans cux she’s “tan”.. but now she’s just a typical american.. and she may or may not have surgery.. but there is a thing called “MAKEUP” and celebs wear alot of it.
besides. i think people are taking this wayyy to far.. fact is.. none of us really KNOW her right?>. so some may hate and some may love.. GET OVER IT!!
i’m not getting angry haha.
what you said is exactly what i’m trying to get at.
we don’t know her
oh what i said hopefully you dont think it was to you choE.. it was to everyone.. cux i was reading the comments.. and it’s like WOW! lol.. everyone getting upset over someone they only see..
Thats right we don’t know her,but in her Vidal Sassoon interview which is on you tube she sounded arrogant,and said that she dont like kids.Year go figure,i am not saying she is bad ,but she is little too confident for her own good it seems.
omg i love this cf, it’s so happy and summer-y <3
Popseoul, there is Lee Hyori Vidal Sassoon interview on you tube with english subtitles,and she sounded arrogant like saying that she doesn’t like children etc.Do you think she was jocking or was she real?Interviewer asked her ,I hear that you’re mean to people.Hyori answered Who? the younger kids?OF course i am.I have to put them in their place.Then interviewer asked her .So you’re saying you’re at the top?Hyori answered .That’s what everyone says.Everyone knows that.Interviewer than asked her,I see that humility is not one of your virtues .Hyori says ,I am going to crush them all.I am not a hater of Ms Lee but she sounded conseited whole time ,and was talking how beaytifull she is .So what are your opinions people on that interview?
Youtube’s video quality doesn’t do justice to this beautiful ad. Watch it in good resolution at http://www.mongdori.com/forums/read.php?2,450
Or, you can go to E-mart. They’ve installed TVs next to the shampoo section with this ad on a loop!
Nice CF — Hyori looks so cute and sexy in her plaid top and short shorts!
The only thing wrong about the CF is when she uses the hose to spray her butt — wtf? That’s not sexy! O_o
Damn that was hot her spraying her butt.I wander if she has boyfriends .Anyway she is one hot beautiful babe ,very similar to Jessica Simpson.
i guess the meaning of this commercial is no matter how wet the hair gets, it still stays styled with sassoon products?
best photos of her!
excellent job!