Pop Quiz: Who’s promoting soju?

20071206_popquiz

Can you guess who this celeb is? Although she looks constipated, she is actually promoting soju, Korea’s favorite and cheapest alcohol. Hint: She wore those same ugly jerry curls at Dream Concert.

Who’s promoting soju?

1) Suh In Young
2) Lee Hyori
3) Ivy
4) Gil Gun

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20071206_popquiz4

Can you believe it? It’s the divalicious Lee Hyori, but these clips of the soju commercial can be used for a Pepto Bismol ad. Just photoshop the signature green soju bottle with the pink Peptop Bismol color and bam, the best Pepto ad of the decade.

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44 Responses to “Pop Quiz: Who’s promoting soju?”


  1. 1 shanny December 6, 2007 at 9:45 am

    Nice weave?

  2. 2 eek December 6, 2007 at 9:46 am

    she looks kinda insane.

  3. 3 BKJSuh December 6, 2007 at 9:46 am

  4. 4 Pogi December 6, 2007 at 9:53 am

    Not a fan of the hair but Hyori Lee always looking happy as always.

  5. 5 Jane. December 6, 2007 at 9:58 am

    She’s gained some weight..Which actually isn’t a bad thing for her..

  6. 6 (: December 6, 2007 at 10:12 am

    hahahahahaha!!!!!!!!!!!!!!!!!

  7. 7 rocketfuel December 6, 2007 at 10:12 am

    haha..pepto would be better…

    whomever came up with that commercial concept should be shot…with paint balls at the least.

  8. 8 Annie December 6, 2007 at 10:20 am

    Such awkward poses and expressions. Her makes her look like she belongs in the mental assylum.

  9. 9 Star December 6, 2007 at 10:25 am

    Haha i couldnt believe it was Hyori at first then i looked closer and Tah Dam!! Those poses were funny! Pepto wouldve been much better..LOL..(POPseoul is so funny :)

  10. 10 Cutie December 6, 2007 at 10:28 am

    Cute.
    But the first picture seriously made me think she was constipated.

  11. 11 Annie December 6, 2007 at 10:31 am

    hair**

  12. 12 icingonthacake December 6, 2007 at 10:49 am

    she looks like alicia keys in the first pic

  13. 13 hearmeroar December 6, 2007 at 10:55 am

    obviously hyori.
    omg. definitely not her best… at all.

  14. 14 Chantelle December 6, 2007 at 10:57 am

    Odd I find it kinda cute lol
    A bit kooky but cute.

  15. 15 kellz December 6, 2007 at 11:01 am

    lol, she looks cute and happy yet a little insane

  16. 16 Min A December 6, 2007 at 11:10 am

    she has a little beer belly in the second to the last picture…she’s drinking too much soju. lol. but yea, she looks like she’s having fun. she has to move on from cell phones to alcohol.

  17. 17 yeoreum December 6, 2007 at 11:14 am

    its marketing… commercials or marketing campaigns use the best theme for people to remember the endorser and the product being endorsed… best theme include even not so pleasing and irritating acts or costumes or ideas or even people just so the people will get to remember especially the product being endorsed… best theme also include on how to catch the attention of the market (or group) the company wishes to target to buy the product…

    that’s why we always say “its the best…, its a good commercial…, its not the best, its not her/his best, its irritating, its childish…etc..etc…” but in a way, we get to remember the endorser and the product he/she endorses….

    so next time you buy soju… you might remember lee hyori… and buy the soju she’s endorsing instead of your usual… n_n that’s marketing… whether you like it or no…

  18. 18 d0a2 December 6, 2007 at 11:17 am

    hahha. the pics do lk kinda funny. cn’t believe it’s lee hyori. i think she shud sticks w/ straight hair

  19. 19 Tiffany80 December 6, 2007 at 11:18 am

    i guessed Hyori, cuz i think she’s the only celebrity with that skin tone that i can remember.

  20. 20 yeoreum December 6, 2007 at 11:21 am

    …sorry last phrase was “”whether you like it or not…”"

  21. 21 noelinha December 6, 2007 at 11:40 am

    she is funny

  22. 22 wink_wink_ December 6, 2007 at 12:08 pm

    hahahahaha..popseoul, ur so funni..jus made my day…

  23. 23 confused December 6, 2007 at 12:33 pm

    her head looks big with that afro.

  24. 24 Wendy December 6, 2007 at 12:35 pm

    lmfao! pepto bismol! now that’s funny!!

  25. 25 saewon December 6, 2007 at 12:35 pm

    wow… she does look constipated…

  26. 26 Cassidy December 6, 2007 at 12:49 pm

    Haha, you’re right! :P

    It really looked like Park Shi-Yeon in the first pic.

  27. 27 evEL December 6, 2007 at 1:23 pm

    :O is that a little bit of belly fat i see?!

  28. 28 junsufan December 6, 2007 at 1:39 pm

    hyori..her other soju photoshoots were better..than this one.. :p

  29. 29 Em kay December 6, 2007 at 3:46 pm

    is she going for the clown image now? heheh

  30. 30 measuringsummer December 6, 2007 at 4:09 pm

    The hair is ugly and her facial expressions and poses are amusing.

  31. 31 daneil December 6, 2007 at 4:31 pm

    ugly outfit and hair

    CF QUEEN or not she sure isn’t any more.. her cf/ads are not as catchy anymore which is quite odd cause shes super popular

    their previous ads were way better than this.

  32. 32 Narae December 6, 2007 at 5:00 pm

    well…I don’t know about this CF but i think she should have said no..i mean, come on! What’s that?? Bwahaha

  33. 33 Eve December 6, 2007 at 6:18 pm

    Who made up that insane concept? But either ~ I don’t get why they have to promote SoJu - Korean people will drink it regardless ~ it is the cheapest alcoholic drink around….

  34. 34 Saebin December 6, 2007 at 6:44 pm

    ^ i agree too, i dont see a need for promoting soju.

    btw all her poses look awkward.

  35. 35 hellaakon December 6, 2007 at 7:52 pm

    lol. awkwaaaard.

  36. 36 choo December 6, 2007 at 10:28 pm

    well, she stil looks pretty even with the hair. Not that pretty for me though.

  37. 37 Blahblahbon December 6, 2007 at 11:27 pm

    She really is trying to be Beyonce.
    and i don’t know why…

  38. 38 Cutie December 7, 2007 at 4:07 am

    ^What does a soju ad have to do with Beyonce???

    … Is Beyonce the only person in the world… just because she got compared to her a few times (which, in some cases, her photos and beyonces were in fact not THAT same!)

  39. 39 marmar December 7, 2007 at 6:34 am

    Man I doubt soju’s sale is gonna skyrocket..ppl are gonna think soju’s is a new diarrha drink w/ Hyori’s expression..
    She hella looks constipated..lol

  40. 40 MissBubbles December 7, 2007 at 8:15 am

    I think she looks cute~ I like her attitude and what I think the promoters are going for is a fun, careless, free pitch and by using Hyori, who is probably the sexiest girl in Korea, then dressing her in a not-so-flattering way, makes millions of girls able to relate to her, thus conjuring up the underlying notion that THAT particular soju brand represents carefree fun.

    P.S. it was kinda, sorta funny when popseoul said the constipated comment but everyone else’s thereafter just sounded retarded.

  41. 41 Creamcreamstar December 7, 2007 at 3:38 pm

    dang…her hair looks like an attempt to get an ajumma perm…GONE HORRIBLY WRONG

  42. 42 gian December 8, 2007 at 3:00 am

    wow,cut girl. :)

  1. 1 Revealing Soju Ads: Update « The Grand Narrative Trackback on December 6, 2007 at 12:29 pm
  2. 2 Kim Da-eun is the new Budweiser girl « POPSEOUL! what’s poppin in Korean entertainment and style Trackback on March 22, 2008 at 3:42 am

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