Many of them, in fact.
Lee Hyori is always a pleasant face and form to put on any advertisement campaign. This time around, Lee Hyori is flashing that smile and casting that sparkle in her eye for Cheom Cho-reom soju brand. Looking at these photos, you forget that she’s trying to sell you soju until you spot that bottle or glass, then you’re brought back to reality. Somehow, that woman can make just standing there and posing in simple dresses seem absolutely glamorous and engaging.
Might I say though, her shoulders look quite broad in everything, except the blue number, making her look super buff up top. Also not loving the raised eyebrow look all that much. Either way, enjoy the photos.







first
FIRST !!! lee hyori is my sibling..lol…I LOVE HER SO MUCHOOO
gosh i’m not first btw..fine
… This is so plain ! This is so not her style !!! The Fashionist is so not professional.
honestly She looks old a little bit. it is
his manegers fault!!!!!
love LeeHyori but those clothes….eeek
the white outfit in particular is not very flattering
gotta find a better stylist and photographer: with such a lovely lady you can have very good pics, so shame on them!
yeah shes okay…whatvever
She looks great. I was pleasantly surprised to see that the images were not edited much and that she wasn’t given the requisite leg-stretching.
She should’ve worn a dark-coloured bra though
lee hyori~~~
Looks old.
If I look HALF as good as she does when I turn 30, I’ll be happy.
looks like she gained a bit of weight. but she still looks great.
Tyra would be disappointed.
One word: overrated.
Her shoulders don’t look broad, wtf. She’s a darling.
She has a killer body! I’m glad she’s not stick thing with chicken legs like most celebrities these days!
She’s so sexy and glamorous! I’m loving this girl more and more every time I see her!
Hyori looks amazing as always! She’s the most beautiful dork! lol, so cute!
she doesn’t look as good because her body hasn’t been photoshopped yet. She’s always had slightly broad shoulders and short arms and legs. She might have gained a very small amount of weight but these were before her body is airbrushed and PSed like crazy. her soju ads always are photoshopped…. so this is what her real body looks like..
what are you talking about? she looks hot as hell!
i’m only 20 and i’d kill for that kind of body!
Nobody has a perfect body…..
Hyori looks stunning to me and I’m glad she’s gained weight cause she needs it!
I like them sexy thighs
She’s got a very fit and healthy body! Great personality and funny as hell! Unnie Fighting!
She looks damn good for her age! Hyori, how I love thee so! lol
She’s so incredibly pretty! I think she has a great bod and I love her beautiful smile! Hyori unnie, ur the best!
looks like she is tryig too hard for the “S-line”… but nevertheless, she looks good for her age:)
I don’t think her shoulders look broad, but she does seem to have gained some weight. And these definitely aren’t as photoshopped as usual.
There’s nothing wrong with her shoulders. She should have worn a black bra with the black dress though… It’s so tacky to have your bra showing.
Hyori just oozes charisma! I love her photos and that gorgeous smile of hers! Her body is hot hot hot!
She makes simple outfits look smashing and glam! So HOT!
Hyori unnie is so pretty and funny! I love the first pic!
Does this photoshoot mean another CF? I love her CFs too! So cute and sexy!
Good gawd, her shoulders look fine! What is it with ripping apart female bodies? And what’s wrong with looking athletic? If that means healthy, then I’m all for it because women have enough pressures in life without having to deal with anorexia and bulimia, too. And then being called “fat” for being a size 2 instead of a 0…
I concur! She looks amazing and way better than most ppl half her age! That’s why she’s korea’s sexy kpop queen!
I agree with FedererFan! The public is so harsh on female body image! So what if she looks like she EATS like the rest of us human beings?
Goodness, so many celebs you guys could choose to criticize and you guys settle on Lee Hyori of all people and how she is not a size 0 =_=
She’s super hot, super popular, and super successful so ppl will find some way to bring her down…..but she’s still queen!
she is so gorgeous! i’d love to look as “old” and “flawed” as hyori! i’d be the happiest girl in the world!
she doesn’t look old, just looks her age now
Put some more photos
I think she looks great and far from her age!
Hyori Fighting!
Oppss.. I see a plastic in her face.
Opps.. not a natural beauty..
I like another supermodel who really has a NATURAL BEAUTY.
She’s super hot, super popular, and super successful so ppl will find some way to bring her down…..but she’s still queen!
yep.. and she is super plastic. Almost 76% according to statistic..in google. 76 % Woman in Korea have a plastic surgery to make them look more beautiful.
Thats sometimes answer my curiosity why many Korean man are looking for another woman that come from another nation.
Lee Hyori looks so hot for now..but when she is 40 or 50 I dont think so. The late Michael Jackson had a very ugly face for his plastic face.
All people who have plastic face will have a big trouble during their 40,50 and 60.
yeah sure…..statistics that you made up.
but believe whatever makes you happy!
hyori needs to get married! now!
..then have kids and then make little hyoris!
this hyori isn’t going to last forever.
but dang! for a 30 year old.. haha, yeah..
hot.
yea… but if she is as plastic as ppl say, her poor kids won’t look a thing like her ..awe..:( regardless… she is beautiful<3
If I remember correctly, most of the plastic is on her body. Her face has pretty much stayed the same since before and after her FinKl days.
her arms and legs don’t looks as skinny as they used to be…but regardless she’s still stunning
wow i wish i look that good at her age (which isn’t that old..but w/e)
Good to see they didn’t overphotoshop her and she isn’t horribly stick skinny like many celebs these days
She’s a natural beauty~
too small to seeee
Out of all of the dresses she had on, I think the black one looked the best. And, eek…, you can click on the smaller thumbnails to enlarge em’, if you’re having problems with seeing them.
how old is she? 30?
yep, but she looks 25! gorgeous girl and funny too!
luv her!
Wow…she does look younger than 30! Lucky girl
even if her current face be plastic, she was always pretty even before it- her childhood/adolescent pictures prove it, so technically her kids will be pretty if they look like her.
she’s a natural beauty! gorgeous as ever!
looking HOT
shes gorgeous no matter what. especially her smile…ahhh….